How the Giving Tag Program Works

Step 1

Go to any Hy-Vee store and purchase a $2.50 red “My heart” Reusable Bag with an attached Giving Tag.

Step 2

Follow the instructions on the Giving Tag within 7 days of purchase:  Visit MyHy-VeeCause.com, enter your tag’s unique scratch off code and choose your organization’s name from the list of non-profits. If you don’t see your organization listed, you can submit it right there on the form!

Step 3

Celebrate for your contribution to our cause!